Brussels, 18th March 2025 – Zetes, a leading expert in supply chain optimisation and identity solutions, is pleased to announce the appointment of Tiago Conceição as the new President of its Goods ID Division, effective 1st April 2025. Tiago Conceição succeeds Juan José Martínez, who has held this position since 2012 and will step down on 31st March 2025.
Tiago Conceição has a background in IT Engineering and joined Zetes Portugal in 1995 as a Software Engineer. He then transitioned to a sales position and eventually became Sales Director in 2000. In 2005, he was appointed General Manager of Zetes Portugal and, subsequently, of Zetes Spain, making these two countries among the most profitable entities within the Zetes Group. Concurrently, Tiago Conceição worked very closely with Juan José Martínez to support the Collaborative Supply Chain Solutions strategy. His experience and expertise will be crucial in advancing the Goods ID Division to achieve even more sustainable results and further elevate it.
“I am extremely honoured to be entrusted with the role of President of Zetes Goods ID. I am thankful to Juan José Martínez for all that has been accomplished under his leadership. The supply chain industry is a fast-paced, ever-evolving world, and I am eager to embrace all the opportunities ahead for Zetes,” says Mr Conceição.
Juan José Martínez played a critical role in Zetes’ success over the past 25 years. The Collaborative Supply Chain Suite was conceived under his leadership and significantly contributed to the stability and success of Zetes, offering manufacturers, transport and logistics companies, and retailers robust solutions to optimise their end-to-end supply chain. His vision and ingenuity over those 25 years leave a legacy based on which Tiago Conceição will lead Zetes to new horizons.
Pierre Lambert, CEO of Zetes, comments: “We are grateful to Juan José Martínez for his commitment and leadership, and we look forward to building on this strong foundation with Tiago Conceição. With this new appointment, we reaffirm our dedication to providing reliable, innovative, sustainable solutions for complex supply chains. We are confident in Tiago Conceição’s ability to lead the next phase of success and look forward to working with our customers, partners, shareholders and employees in the next chapter.”
- END -
